Global Air Cargo General Sales & Service Agent of the Year

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Global Air Cargo General Sales & Service Agent of the Year

The award recognises the General Sales and Services Agent (GSSA) that has demonstrated outstanding performance in representing airlines and optimising air cargo sales and services. This award celebrates the GSSA that excels in delivering exceptional value to both airlines and customers through strategic sales, efficient operations, and a deep understanding of the market.

Criteria for entry and judging

Open To:	Any GSSA exceeding the criteria for regional handler.
1	Sales Performance: The GSSA’s ability to consistently achieve or exceed sales targets, driving revenue growth for the airlines they represent.
2	Market Knowledge and Strategy: Deep understanding of the air cargo market, including trends, customer needs, and competitive landscape, enabling the GSSA to develop and implement effective sales strategies.
3	Customer Relationship Management: Strong relationships with customers, characterised by high levels of satisfaction, responsiveness, and tailored solutions that meet specific needs.
4	Operational Excellence: Efficient management of bookings, space allocation, and other operational tasks, ensuring smooth and reliable service for both airlines and customers.
5	Technological Integration: Use of advanced technology to enhance sales processes, track performance, and provide transparent reporting to airline partners.